JENNNIFER JO WISEMAN

Chief Marketing Officer


Jennifer Jo Wiseman is a global innovation strategist with over 35 years of experience spanning numerous consumer product and technology businesses. She has worked with industry leaders such as PepsiCo, Procter & Gamble, The Gillette Company, E. & J. Gallo Winery, and various consulting and small manufacturing firms. Throughout her career, Jennifer has worked across all CPG categories and services, leading initiatives in market/consumer/shopper insights, brand development, product guidance and development, quality control, consumer relations, ad claims, and technology development.

At Gallo, Jennifer served as Vice President of Central Innovation and Vice President of Consumer and Product Insights and Development, leading functions such as Innovation, Insights, Analytics, and Development, overseeing nine Centers of Excellence including Marketing Research, Sensory Science, Advanced Analytics, Consumer Relations, Product Development, New Brand Development, Technology Management, and Innovation. Her passion for innovation enables her to listen to the signals of life and use that knowledge to help clients innovate in all aspects of their business, delivering fresh perspectives and better results.

Additionally, Jennifer serves on the Scientific Advisory Board of BlueNalu, where she contributes her expertise in sustainable food technologies. She holds both a BS and MS in Food Science and Technology, with specializations in Sensory, Statistics, and Psychology, from Oregon State University.